PW Starred Review for Data Empire

Data Empire received a starred review from Publishers Weekly!

Data science is "not a modern tool but an ancient turning point in
how humans learned to organize and imagine the world," asserts
media studies scholar Risam (New Digital Worlds) in this brilliant
history of "how those early marks grew into systems of power over
everyday life." The first people who "figured out how to control
nature by recording it'-by marking the changing seasons or
tracking the locations of herds and edible plants-"eventually
learned how to control other people too," Risam argues. "That turn-
from keeping time to keeping score-is the root of the systems we
live in now: tax ledgers, biometric databases, [and] predictive
algorithms." In short: "We created records to remember, and they
stayed to govern." To make her case, Risam tracks the development
of data science from the ancient world, where "seasonal tallies and
village lists" slowly morphed into "centralized infrastructure,'
through the early modern period, when colonial powers used data to
"remake distant lands and extract wealth" with "structured
information" able to "convert land into property... labor into yield,"
and people into "risks to be assessed." The rise of digital computing
in the 20th century
"would take these systems to their extreme;
99
Risam concludes-"not just data collected by power, but data that
was power" Today's "modern data state,'
she warns, is built on
infrastructure that can "think without conscience" and "calculate
without context." Elegantly weaving scholarly research with
trenchant political analysis, this is a must-read for those seeking to
understand the deep history of the Al boom. July)
Posted in Media
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